# Redknot

> Redknot helps American brands expand into the Chinese market through market research, IP protection, logistics, brand localization, and full market entry services.

## About

Redknot is a woman- and minority-owned agency founded in New York. Based in New York & Wisconsin with boots on the ground in China. Run by a global creative team, Redknot is the first stop for American brands looking to make a confident leap into the Chinese market.

## Services

Redknot offers a three-tier approach to China market entry:

### Tier 1: Discovery (Research First)
- Competitive scan
- Consumer research
- City targeting
- Go/No-Go strategy brief

### Tier 2: Set Up + Protect
- IP and trademark registration
- Product dress and name protection
- Logistics with bonded warehouse setup
- Strategic marketing budget plan

### Tier 3: Full Market Entry
- Red Note (Xiaohongshu) launch
- Short-form content and influencer engagement
- WeChat/Weibo store setup
- Sales pipeline support + media buys

## Additional Capabilities
- IP Protection (90%+ success rate in stopping copycats)
- Logistics (Warehouse coverage of China's golden triangle: Shanghai/Nanjing/Hangzhou)
- Market Research (Consumer + B2B field surveys across Shanghai, Hangzhou, Suzhou)
- Design + Brand Localization (Chinese and Western sensibility)
- Strategic Trade Advisors (U.S./China trade liaison)
- Grants and Funding (Discovery, writing, and submission support)

## Team

- **April Zhang (Hong Zhang)** – Founder / China Lead. Shanghai-born, New York-based. Former lead salesperson in the U.S. for China-based brands.
- **Luke Duggan** – Creative Director. 25+ years in global advertising. Led Indonesia expansion of U.S. products. Brands: Apple, Jack Daniel's, Visa, Pepsi, Qantas.

## Contact

- Email: info@redknot.io
- Phone: 808-670-8848
- Website: https://redknot.io
- Discovery form: https://redknot.io/contact-us

## Ethics

Redknot operates under a strict market exclusivity policy. When representing a brand in the Chinese market, Redknot represents only that brand in its category — never a competitor.

## Pages

- Home: https://redknot.io/home
- Services: https://redknot.io/services
- Report: https://redknot.io/report
- Contact: https://redknot.io/contact-us
- About: https://redknot.io/about
- Ethics: https://redknot.io/ethics
- Privacy: https://redknot.io/privacy
- Terms: https://redknot.io/terms